The challenge was to design a highly intentional brand identity to make this thrift store experience unlike any other. This is a thrift store intentionally curated. Each piece is inspected and selected based on a strict criteria code: quality material, Execeptional craftsmanship, and a Delightful expressiveness. These are the statement pieces that define the direction of a wardrobe. Classic, essential, sturdy, and reliably elegant, once styled with your unique expression, they become essence-defining. We all know how we dress matters; it's time to embrace your natural style guru, your soul. The answers are within, and the pieces to bring that vision to life - you'll find them here at OLD SOUL Finds. Embrace your past lives, actually ditch the notion of time Altogether and indulge in your soul expression.

DESIGN:

CLothing

CREATIVE STRATEGY, BRAND IDENTITY, WEBSITE MOCKUP, SOCIAL MEDIA DESIGN, PACKAGING & MERCH

SCOPE:

INDUSTRY:

OLD SOUL FINDS

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Intentionally curated collections